How to Improve the Rank of a Mobile Application?

With people surfing and spending more time on mobiles, has increased the demands of mobile applications. However, building one and then marketing it, are two very different things and require continuous modifications in the strategy. Moreover, an application must be compatible with several versions of mobile and tablet screens.

However, the ranking of the application can be improved by means of App Store Optimization. It helps to sustain a higher ranking, making the application visible to a greater number of customers.

Let’s understand a few more strategies suggested by a mobile application development company to improve the indexing of the application,

1. Review the algorithm of the app store

Experts say that there is a huge difference in iTunes app store and Android app store. The trends keep on changing with time and the developers must update the elements of the application to stay in the race.

2. Make the right selection of keywords

The mobile apps company suggests that a right decision can entirely change the output of a campaign. Therefore, the right keywords must be chosen to enhance the indexing of the application.

Make the right category selection

The professionals say that it is equally important to select the right category and sub-category in the app store to make the indexing easier and efficient.

3. Size of application

It is suggested to not upload an application of size greater than 150 MB on iTunes and 100 MB on android store.

4. Pricing of the application

The smartphone application development company suggests comparing the pricing of the application with the competitors and display an affordable cost.

5. Application compatibility

It is important to verify whether the application is compatible with various versions of the Android and iOS phones.

6. Select the right image

The professionals emphasize using the right image and graphics to guide the user to perform a given task.

7. Track the analytics

The digital marketing company suggests using PPC and ad campaigns to increase the number of downloads so that application can be visible on the top of search results on app stores.

8. Social media integration

Do not forget the role of social media in marketing strategies. It is must to integrate the relevant platforms to enhance the usability of the application.

Follow the guidelines and build a brand image.

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Improve the Security of your WordPress Website

WordPress is one of the most widely used CMS for website development. If we believe the statistics then nearly one-third of the total websites in the world are developed on WordPress. Website Design and Development Company can state many features of the platform that helps in business growth like flexibility, scalability, performance, and customization.

It behaves like a liquid that can take shape of any business depending on the requirements. It continues to provide assistance in online marketing and with the availability of updated marketing tools it has become very popular among the customers.

However, the platform sometimes face challenges regarding security and here is how you can resolve them,

1. Host the site on reputed hosting – Choose the hosting service that offers SSL and other security certificates along with 24*7 tech support. Website Design Company also suggests choosing the hosting service that offers glitch-free and smooth running with backup service available.

2. Convert the website to HTTPS from HTTP – Security certificates like SSL/TLS offers a secure version of browsing over HTTP. They ensure that the website is safe of the vulnerabilities and attacks.

3. Keep updating the plugins – The team of WordPress continuously strive to eliminate the bugs and flaws and that updates are published. These updates, how small they may fix bigger issues and therefore, one must opt to keep updating the platform as well as installed plugins to ensure complete safety.

4. Use web-application firewall – Firewall, as we are all aware of, is a means to protect the systems and application from attacks. Similarly, a web application firewall makes sure that the website runs smoothly without any intrusion.

5. Use double authentication – If you are dealing with a huge amount of personal information and you must have a two-way authentication at the login to provide authorized access to the users.

6. Lesser use of plugins – Though the plugins make the work easier but it is advised by the custom website development company to use less number of plugins and update them as often as you could to surpass any existing vulnerability.

7. Simple and elegant design – Website must be clean with a simple navigator feature. This enhances the user experience and offers faster loading speed with secured running.

Approach Software Development Company in Noida for Complete Solution of Software Products

Software Development Company in Noida are many in number and they deliver software products as desired by their customers. But, it is also a fact that not all companies are experts in solving the requirements of customers and their software also sometime lag the requisites of international standards. So, to find a good software company becomes important and it is a matter of real concern too.Custom-Software-development-company

In this very regard, approaching GA Technocare Technology is a wise decision and can help people in the long run. Customers can depend on this company to meet their requirements of making marvelous software products. Professionals working in this company are experts and know exactly which codes to use for an action. So, every software that they develop responds to the commands of the user.

This Custom Software Development Company can be approached to create any kind of a software. It has the capability to work on projects and complete them in time.  The testing team ensures that no bugs are left with the software that is created by the developer’s team. In this very sense, software created by the company serves customers right. Products are developed for personal computers and for organizations too.

It is the right decision to approach this company. It has all the sophistication and skill that are required to develop marvelous software products that can be installed on PCs for the operation of any kind of an enterprise. The agile approach of this company allows to reduce errors and deploy new software products with perfection.